Wetherspoons to Make Landing in Spain with New Airport Pub
In a bold move, the UK-based pub chain Wetherspoons is set to make its mark on mainland Europe by opening its first airport pub outside of the UK and Ireland. The new venue, dubbed Castell de Santa Bàrbera, will cater exclusively to holidaymakers returning home from Spain's Costa Blanca tourist hotspot, Alicante airport.
Scheduled to open in January, the 93-square-metre (1,000 sq ft) pub will boast a compact yet cozy atmosphere, with an outdoor terrace offering seating for customers to soak up some sun before their gate is called. Food and drink options will be available from dawn till dusk, including traditional local dishes such as garlic prawns and Spanish omelette.
This new expansion marks nearly a decade since Wetherspoons' outspoken founder and chair, Tim Martin, voiced his support for Britain's decision to leave the EU. The company's foray into continental Europe is expected to be just the beginning, with plans in place to open more pubs on the continent in the coming years.
While sales growth has slowed down slightly over the first 14 weeks of the financial year, Wetherspoons remains committed to its franchise model and expansion strategy. Martin believes the new airport pub will be a hit among sun-seekers returning home from Spain, citing the need for a reliable drinking option in departure lounges.
Wetherspoons' love affair with airports began back in 1992 when it opened its first airport pub at Heathrow Terminal 4. Since then, the company has expanded to several other UK airports and established itself as a go-to destination for air travelers seeking a pint or two before their flight departs.
In a bold move, the UK-based pub chain Wetherspoons is set to make its mark on mainland Europe by opening its first airport pub outside of the UK and Ireland. The new venue, dubbed Castell de Santa Bàrbera, will cater exclusively to holidaymakers returning home from Spain's Costa Blanca tourist hotspot, Alicante airport.
Scheduled to open in January, the 93-square-metre (1,000 sq ft) pub will boast a compact yet cozy atmosphere, with an outdoor terrace offering seating for customers to soak up some sun before their gate is called. Food and drink options will be available from dawn till dusk, including traditional local dishes such as garlic prawns and Spanish omelette.
This new expansion marks nearly a decade since Wetherspoons' outspoken founder and chair, Tim Martin, voiced his support for Britain's decision to leave the EU. The company's foray into continental Europe is expected to be just the beginning, with plans in place to open more pubs on the continent in the coming years.
While sales growth has slowed down slightly over the first 14 weeks of the financial year, Wetherspoons remains committed to its franchise model and expansion strategy. Martin believes the new airport pub will be a hit among sun-seekers returning home from Spain, citing the need for a reliable drinking option in departure lounges.
Wetherspoons' love affair with airports began back in 1992 when it opened its first airport pub at Heathrow Terminal 4. Since then, the company has expanded to several other UK airports and established itself as a go-to destination for air travelers seeking a pint or two before their flight departs.